Steps To Being an Oscar Celebrity
How can you become slightly famous in your business? Right now, we have saturated markets, challenging staff and workloads, redundancies, so its absolutely key that we all position ourselves very differently.
Worked through in order you will build up an action and marketing plan focused on personality to make you and your business stand out in your market – or stand out in a new market if that’s your plan!
Who needs to know their business personality?
If you’re an entrepreneur who knows all about the business I’ve read a lot of books, attended seminars, workshops have a BA, and learned from many successful business owners BUT if you’re still not getting the results you want, look at the personality of your business. Find out how to put yourself back into your business. Really in your business.
Having a clear business personality means you will always stand out in a crowd. Your business personality is YOU it’s what you bring to the business, and the best part is that it’s unique to you.
What are Your Values?
This is about creating a ‘stand out’ identity, a set of values, and a personality for a business. Ultimately, though, it’s about you as the business owner or manager, being a ‘celebrity’ attracting attention for who you are and what you do that’s different. It’s about authenticity and making this clear in your business approach, messages and ethos.
Be an Oscar Celebrity
Everyone has something different to offer even if they are in a ‘crowded’ market place.
The world is changing – people are buying from people and social media has blurred the boundaries of business and personality. If you can be ‘that person’ in your market that’s well known – famous (or infamous even!) then you can attract clients to you
You need to tell and share your story. And if you think you don’t have a story you are wrong – everyone does
How you use ‘celebrity’ in business?
You need to be your story. You are your business, and if your business is big enough, you need to bring out ALL the personalities in your business and use them.
Your personality is important, even if you doubt it is interesting or different enough – something you are is enough to make your business stand out. Everyone has a gift.
What does it take to get noticed in your market?
Once you understand and accept that you are what make your business, you’re able to be bolder, less afraid to stand out in a crowd, and you can create loyal fans.
More clients, who love you as fans, are loyal and will pay more to buy from you.
And what’s the result?
Being a business celebrity does not mean you have to do everything in your business, but that your business reflects your personality and approach – in everything it does.
A small business needs a personality just as much as a bigger business, and the results are the same – more, and loyal clients, buying from YOU because of who you are.
If you don’t work with a clear business person in mind, all the time, all your business actions will be disjointed. If you work in your own small business, it’s going to be easy for you to personally ‘direct’ this, but in a larger business your personality is going to have to be documented and made into a procedure for all staff
Don’t let this diminish its power and impact – allow this to make the business personality stronger by reinforcement and adding other personalities along the way – managers, staff
With social media blurring the lines between business and ‘real life’ you need to face this change head on and use it. Be you, be genuine, and be bold. People will notice you for it, and they’ll want to buy from you
Ask The Expert
Challenges speakers have shared:
- it’s becoming harder to get noticed in the market so many people are doing what I do.
- I can never remember what comes next and the audience notice my nerves
- My talk seems choppy and it does not flow
- Sometimes I prepare my speech in the car What !
- I want to step up but not sure how?
- Is there and techniques that would make it simple?
- Why do some people make it look so easy?
Become slightly famous in your business by download my methodology to stellar presenting
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©Sheena Walker